Socialmediatoday relate your online business to a tree; you are only as strong as your roots. In order to do this it is important that you have a solid core in four key relationship areas:
Social media can help you with each of these relationship areas.
The use of social media sites such as Twitter, Google+, LinkedIn and Facebook are all factors that are judged in regards to your business and online reputation (including your Google ranking) so these are important roots to look after.
A study by Nielsen has found that the internet plays an essential part in influencing consumers in their purchasing process, so it is even more important that you use every online tool available to you to influence this process.
Here are some useful tips to help make your Facebook page as effective as possible.
(Image source: Socialmediatoday)
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